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magic the gathering x extreme robots present 'battle of the mechs' (produced by havas entertainment)

Could this be the future of advertising? a 12-minute battle for supremacy between two teams of games influencers and robot engineers pushing their mechanical warriors to their limits. when the fantasy card game franchise magic the gathering approached content creation company havas entertainment with the task of producing a new product campaign, the logical outcome was, of course, robot wars. 


as production designer for the project, I was somewhere in the middle of the beautiful chaos. I designed the props for the stage - crafting the glowing red and green power stones, sourcing jagged rocks from the cursed caves of koilos, and moulding the splash and splatter of sticky phyrexian eggs. watch the trailer above to see who triumphed!


Agency: havas entertainment
Creative Director: tom williams
Account Director: simon peel yates

Production: jump london
HoP: dominic stevenson
Producer: jenna haddaway
Production Manager: lizzie holmes
Director: tim van someren
Floor Manager: stevie thomas
Camera Sup: Dave Evans
Sound Sup: Matt Bacon
Production Designer: jack lowerson
Styling: jess holme
Make-Up: laura jane sessions, alex knihts
Runners: bethen, 
steph moyles

Arena and robot team: extreme robots
Studio: london film studios
Catering: red chutney catering

Edit: Scott Bethall
Motion Graphics: boech and Kevin Chong
Sound: Big Little Bird
Grade: colourful grades

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